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Music video statement of aims and intentions

Aims and Intentions


I aim to create a music video using my own instrumental track with guitar and potentially a rhythm instrument too. I also plan on using a grunge or Japanese metal track for the vocals in my song from a freelance website or Soundcloud (if i choose to add vocals after the final track is made).

The audio in my music video will be very well thought of and will match the visuals on the screen. I will accomplish this by adding mis-en-scene that matches the lyrics and edit it to the cuts in the music.
I will take inspiration from existing grunge music videos such as Nirvana's Heart Shaped Box and a few Steel Panther videos. This inspires me because it is unorthodox and different to typical corporate music videos released in this century, which just include basic narratives and people with as much clothes off as YouTube allows.
I plan on using one or two people in my video as characters in a short narrative plot. I will use Jacob and Ben. My plot will be depressing and socially realistic. I plan to stick to grunge conventions from the 90s and make something similar to videos from then. I will ask people who grew up in the 90s to help me with this.

I also want to take inspiration from as Brazilian band called 'Niil' in terms of the feel of the music and my target audience will be fans of grunge. Some of these will be from the 90s and will be older, but many will be like me and will enjoy grunge from an early age.
I plan to use different locations in my music video such as a train, an airport, and other strange, unorthodox places. I want to use surrealism and semiotics and create a very disturbing feeling. Surrealism comes from the 20s and is extremely random and strange. It features unusual visuals and strange iconography.

The music video may not make much sense but it will be good. I will not pay too much attention to representation of different genders or ethnicities because this is not the subject of my music video. However, I will represent the alternative community by making music and a music video that they can relate to and personally relate to. This may be people like me who have taken to the 90s grunge era and like it, or people who grew up in the 90s grunge era. There is not much grunge music being made nowadays since most of the musicians are dead so I will make original content.

I will use phones to shoot the film and I will use a variety of different camera angles to do this successfully. I will use mid-shots most of the time but I will also use close ups for emotional effect and will use long range shot for establishing the scene.
I will edit thew video using Adobe Premiere Pro and I will try to edit it within 2 weeks. I aim for the final video to be somewhere between 2 and 3 minutes long. I will use a range of different filters and transitions to make the music video look impressive.

I aim to make the music and the video in sync with each other and make them compliment each other nicely. This is why I aim to make the music before making the video. After that I will move on to the print. You could apply Hall's representation theory to my video in a sense that all teenagers (the only people in the video) and rebellious and grungy.
For my poster, I aim to make something very basic and unrevealing. I want to add something surreal in the middle of my poster which takes inspiration from Nirvana's In Utero poster. I will sketch some random stuff and whatever I come up with will be my logo on my poster.



In conclusion, I will stick to the genre conventions of grunge and alternative rock but I will also try to add my own element of weirdness to it and make something which has never been seen before.

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