In this advert, there are many techniques used to make the the advert more effective. For example, it opens with a mid-shot of the child and there is screaming in the background. There is non-digetic music in the background which makes the mood seem depressing. It is also very informing as the information for the charity is on the screen at the end in a clear form.
Different radio stations suit different audiences. For example, Kerrang is aimed at both young teens who like punk music, and people who listened to that in their teen days. An example of all this the BBC. They are funded by TV licence which is paid for by the audience. Commercial radio is radio that has commercials and runs themselves. An example of this is UK Rock. Their only worry is to stay alive and entertain their audience. Public service radio has somewhat of a duty to fulfil as they are run by the government. The BBC is an example of this. They cannot be politically biased, although many people would argue that they are. Some radio shows have strips which are essentially specific time slots for certain shows, so people know when they are on. BBC Radio 1 BBC Radio 1 is aimed at younger people. It features many songs in the pop or rap genre which would be considered 'trendy'. Radio 1 features many segments such as live lounge, where artists perform ...
An informative paragraph and impressive analysis in the short space :)
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